Key Visual  
Jubilee of KUL
Production: 2018
Client: Katolicki Uniwersytet Lubelski
KUL - The John Paul II Catholic University of Lublin is a non-public Catholic university located in Lublin
It is the oldest university in Lublin, having a special place in creating Polish culture, open to the civilization and scientific challenges of the present day.
In 2018, KUL celebrated its 100th anniversary. The university wanted to move away from perceiving it as rigid and outdated. That is why we came up with the slogan "100 years is KUL," which is a fun word "cool." For the needs of the jubilee, we realized a full graphic design and an advertising spot telling the history of the university. 

We were very pleased that the cllient from the proposals we had, chose a bold and modern line based mainly on strong letters with delicate golden accents.
The graphic was clean and light despite the sizeable dominant typography.
Created by
Executive Creative Director – Marcin Rossa
Logo Design – Marcin Rossa
Key Visual - Paulina Miracka
See other projects