Green is the color of life. It has a calming effect on us. Affects our nervous system, and thus behavior. We feel better in the presence of nature, and green reminds us of it.
Therefore, this color will work in campaigns regarding health, nature and environmental protection. We can see that this color is often used in organic products. This shows that green has become a different form of writing the word "health". We do not need information that this product is healthy when we see green leaves on the packaging. We subconsciously consider him trustworthy. However, this is not always true.
Green is the color of positive emotions. What's more, man needs greenery to function happily.